Internet Radio for Savvy Professionals

  • Top Performers Use Coaches

    Often More Than One

    Are you a top performer?

    If so, you realize that 80% of the work involved in finding work that fits you is internal.

    We can help you clarify what the "right fit" means for you, and develop effective strategies to turn that dream job into a reality.

    Contact Us Regarding Career Coaching

  • Local Human Resources Leader and Entrepreneur receives coveted Human Resources Award


    Deborah Burkholder, CEO Appia

    Deborah was honored for her outstanding service and dedication with the 2012 Daniel W. Griffiths Leadership Award presented by the Greater Merrimack Valley Human Resource Association [GMVHRA]. The award honors a member who has demonstrated outstanding vision and leadership in furthering the visibility, impact and reputation of the Human Resource Profession.

    The first award was given to Dan Griffiths, the founding member and driving force behind the growth, success, and national recognition of GMVHRA in 2005. Since its inception, the award has been given to an outstanding individual who has followed in Griffith’s footsteps and who has established themselves as a person of integrity dedicated to community involvement and to impacting the lives of others through Human Resources.

  • Deborah Burkholder and Tom McDonough

    Hosts of Career Tips & Trends

    Appia provides a unique web-based approach to collect, curate and communicate career success in one place, helping to make that next job search or annual review more successful.

    Deborah Burkholder, CEO Appia

    Appia was born from Deborah’s experience in corporate roles as the Director of Employment and Employee Relations in healthcare and manufacturing firms. She is a Board member of the Association of Career Professionals-New England ( and the Greater Merrimack Valley HR Association (, a local SHRM Chapter, chairing the Workforce Readiness committee. She is also AIRS certified in Internet and Social Sourcing Recruitment.

    Tom McDonough, CWO, CTO Appia

    An underlying theme in Tom's career is helping people clarify and align personal and career goals with their core values — their Unique Organizing PrincipleSM (UOP). Tom's Specialty is empowering people to align personal and career goals with their web presence.

  • Career Tips and Trends

    Ready or Not it's a Free-Agent Nation!

    Like you, we imagine a world where people are doing work they love, work that matters. In our own small way we hope to be a part of bringing about just such a world.

    That’s why we created Appia and Career Tips & Trends.

    Appia's Career Tips & Trendsis your online source for staying on top of the latest trends in career management and job search strategies.

    You can subscribe to Career Tips & Trends on iTunes or at Career Tips & Trends.

    Listen to the latest episode!


Katie DonovanInternet radio for savvy professionals –
doing work you love, work that matters

Our guest today, Katie Donovan, believes that “If you did not negotiate your salary you are under paid.”

She reminds us, “The one thing a job does differently then everything else we do is gives us money.”

Katie is a salary negotiation teacher, coach, blogger, and speaker on equal pay and women’s salary negotiations. She has been quoted in articles on,, and

She brings her negotiating experience in the staffing industry and sales to our conversation today.

We’d love to hear from you in terms of your actionable takeaways from this episode.

Leave a comment or send us an email.

Listen to the full interview by clicking player above.

Here are some exurps from today’s interview…

From the show

The actual most powerful moment financially in any employer employee relationship, is from the moment you’re offered the job to the moment you except it.  You will never have that kind of power again about your own pay, until you quite that job.

Every single time you get a new job, without doubt, you should negotiate.  The absolute worse that could happen is you will have the same job offer at the same salary .  That’s not going to happen most of the time.

Play hiring manager for the moment.  If I have a job opening budgeted to pay $50,000.  All I need to do to be a good hiring manager is make sure I get the best talent and pay them less than $50,000.  That can be $49,500.  But I am not going to offer that.  I am going to start most likely with around 40,000 maybe $42, 000 because I expect negotiating. I have to be ready for the percentage that will negotiate.  I don’t know which you are.  It’s a much bigger percentage that won’t.  But I just don’t know which you are.  So I am assuming you are going to negotiate.  Then whatever you don’t negotiate for I can use for other resources.  If it happens often enough I have a whole other body I can hire.

The world of the internet has tons of resources.,,, are three popular salary research websites.

You can go to any nonprofit trade association.  Every industry and every job has a trade association.  If you’re an accountant in high tech, you can belong to a accountant nonprofit trade association or a high tech trade association.  They do research about salary.  They have that available.  You can either find them online or call them, they are more than happy to share that, because they will hope that eventually you will become a member.  If you’re not sure who your trade association is just do a website search. Put trade association into whatever your job is.  You will find it.  I am always amazed how minute a grouping can be that has a trade association that is very active.

Other really good resources are recruiters.  Go to any staffing firm, call them and say hey  I am an administrative assistant, in whatever industry and I am making this, and I maybe am ready for a change.  Can I make more?  Are there jobs available?  It doesn’t mean you have to open your job search.  But you will find out if you’re actually in line or you will actually get more resources by going through the recruiter as well.

Once you get one poor salary your never going to get out of that cycle unless you just stop giving your salary history.

So if you don’t understand how your job actually costs the company or helps the revenue of the company and how you in  particular have either done above or beyond in saving more money or creating more money, you’re not ready for the  conversation about a raise.

My website again or you can follow me on twitter @kdb2b that is because I believe when we are doing our salary negotiations we actually are our own business.  We have to think that way.  So it’s me as an employee as a b to my employer the other b.

Listen to the full interview by clicking player above.

We’d love to hear from you in terms of your actionable takeaways from this episode.

Leave a comment or send us an email.

Contact Katie Donovan


Twitter: @kdb2b

Recommended Resources:

Katie’s new app for iPhone and iPad App: Earn More Girl

What do you want?

80% of finding work you love, work that fits you is knowing what you want. If you don’t know or aren’t quite sure –  just start with what you think you might want. Take small smart steps and follow your gut. Talk to people who are already doing the work you’re interested in. Connect with them on LinkedIn.

To learn more about the Just Start Program check out our Just Start Page.

New: Appia’s Just Start Acadamy

Career Coaching, Job Search – Branding – Résumé Strategists

Tom & Deborah help creative engaged professionals turn their dream job into a reality.

We’ll be launching our Job Search the Smart Way, online training program in November.

Contact: Deborah Burkholder – Tom McDonough

Continued Learning

We’ve found these books very helpful and recommend them to our coaching clients.



*You can support the show by using our Amazon affiliate links above. Thanks.

Listen to the full interview by clicking player above.


028 Martin Pierce: LinkedIn

December 15, 2012

Internet radio for savvy professionals – doing work you love, work that matters. Our guest, career coach Martin Pierce, believes that “15 minutes a day on LinkedIn can revitalize your career”.  He joins us to talk about how. For the vast majority not having a LinkedIn presence is not an option if you want to be taken […]

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027 Margaret Moore: Organize Your Mind, Organize Your Life

December 1, 2012

Internet radio for savvy professionals – doing work you love, work that matters. Our guest today is Margaret Moore, MBA (“Coach Meg”), an executive wellness coach and co-author of Organize Your Mind, Organize Your Life: Train Your Brain to Get More Done in Less Time. Coach Meg is the co-director of the Institute of Coaching […]

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026 Tim Vaill: Persuasion

November 16, 2012

Internet radio for savvy professionals – doing work you love, work that matters. Bertrand Russell, the 20th century British philosopher, said, “What is distinctively human at the most fundamental level is the capacity to persuade and be persuaded.” The ability to influence or persuade is an important competency that affects all areas of our life. […]

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025 Gordon Curtis: Well Connected

November 9, 2012

Internet radio for savvy professionals – doing work you love, work that matters. In today’s uncertain business environment, now more than ever, the best way to succeed is through partnerships—with colleagues, with vendors, with competitors, with anyone who might share a common goal and can help build mutual success. Such partnerships require strong, meaningful relationships. […]

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